Life and Mission

3 Questions Your Writing Must Answer

• Kay Helm • Episode 86

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 10:31

When we are writing to move someone to action, we must be clear. Not clever. Only crystal clear will do.
I recently attended the Hope Words conference for writers, where one of the speakers was Katherine Paterson. Mrs. Paterson is the author of over 40 books and the recipient of many awards for her writing, including two Newberry Medals.

She told us about a time when she got a note from her long-time editor about a certain paragraph. She had taken great care with this paragraph and she held it dear.

The editor's note said, “It’s beautiful, Katherine, but what does it mean?”

As a writer, I feel the pain of having something I’ve labored over being misunderstood or torn apart. As an editor,  I know it’s a question that must be asked.

All our beautiful writing and storytelling is worthless if it isn’t clear.
To be clear in our nonprofit writing, we must answer three key questions:

  1. What is happening?
  2. What does it mean?
  3. What do you want me to do about it?

By answering these questions, you can provide context for your message and make it clear what action you want your readers to take.



Send me your questions

Support the show


Mission Writers is a library of resources to help missionaries and nonprofits raise funds through storytelling. I've been re-organizing the content in response to some of your comments and suggestions, and I'll have some great resources for you soon. Sign up for my emails so you'll know when it's ready!

Podcasts we love

Check out these other fine podcasts recommended by us, not an algorithm.

Pray Every Day Artwork

Pray Every Day

Mary DeMuth
BibleProject Artwork

BibleProject

BibleProject Podcast
The Next Right Thing Artwork

The Next Right Thing

with Emily P. Freeman